Jun 7, 2010

Bricks at TGB, Now open till 1 am

JadeBlue, Environment Day, Ambient Media, FLS

To celebrate environment day, JadeBlue used the ambient media this time around. These transparent billboards were put up at strategic locations in the city, reminding one of the simple pleasures that trees bring to life.


Jan 28, 2010

Juicy Dieter, FLS






A diet, sugar-free, fruit flavoured drink, Juicy Dieter, had to be positioned such that it neither falls in the juice nor in the health drink category. To find a common area between the too, we positioned it in the lifestyle category, which worked wonders for the product.

Jan 23, 2010

JadeBlue goes green for 2010, FLS

If 2009 was the time to talk, discuss, negotiate, 2010 is the time only to act. JadeBlue, with its New Year wishes, did its part to drive home this message.



TGB, SWY, Walk for Education, Fresh Lime Soda Creatives

TGB's Little Italy, Unlimited Italian Lunch, FLS

TGB, Bricks, Big B Food Fest, Fls




TGB's Veg Power, FLS

TGB Cafe Piano, Sunday Brunch, FLS

JadeBlue Dulha 09, Fresh Lime Soda Creatives